Eight employee communications lessons from a historical merger
I thrive with change. In fact, within six months after I arrived at DuPont in 2015, we had a new CEO, a $1B cost-restructuring initiative and a $130B mega merger with Dow. My reaction was, “Alrighty then, now we’re picking up some speed.” I wasn’t always this way, and I know all too well that […]
Setting Communications Competencies: feature w/Mark Dollins
Organizations increasingly are drawing up detailed lists of skillsets to help with hiring, job evaluations, career advancement and earning a voice among the senior leaders. Amid the scurry to shovel out the daily messaging or whiteboard the long-term planning, communicators often neglect a crucial question: What are the core competencies needed to do this job? In […]
PRSA Strategies&Tactics Employees/Crisis Response by M Dollins
An article from the North Star Communications Consulting Library.
North Star Competencies Overview Video
A quick overview of how North Star Communications can help you and your team run communications. We develop core competencies, tools to help you grow, a path to make it happen and tracking of results.
A Marcus Evans Interview With: Mark Dollins
A marcus evans interview with: Mark Dollins Head of Executive & Global Employee Communications Copyright © 2017 Marcus Evans, Inc. All rights reserved. Ahead of the 7th Annual Internal Communication Situational Messaging Conference, marcus evans spoke with Mark Dollins, Head of Executive & Global Employee Communications at DuPont, regarding empowering and engaging your workforce, gauging employee […]
FIR Podcast: Interview w/ Mark Dollins: Change Management Playbook
If you work in employee communications, chances are you’re experiencing and communicating change in your organization. Want a master playbook on change management – in less than 30 minutes of your time? Well, here it is. This month, we are delighted to welcome Mark Dollins, our former boss and now head of Executive and Global […]
Case Study: Consumer Goods
To help consumers find food and beverage products that contribute to healthier lifestyles, a new trademark was launched across more than 250 products in North America. To help drive awareness and understanding of the trademark, an integrated communications campaign – reaching internal and external stakeholders was designed and executed over a 6-month time frame. A […]
Case Study: Consumer Goods
With the emphasis on the transformation of a global Consumer Product Company’s portfolio to healthier products and brands, senior management became concerned that the Company’s associates were feeling less comfortable speaking to the range of choices it offered, and uncomfortable addressing increasing criticism of some more indulgent categories in which they competed. After qualitative and […]
Case Study: Consumer Goods
Following a major merger between two large consumer products companies, fiercely autonomous operating entities would be united for the first time through everything from global purchasing to R&D to its selling/retail customer teams. The need for company-wide employee communications infrastructure was greater than ever. The solution was to build an efficient global employee communications capability […]
Case Study: Financial Services
An increasingly challenging regulatory environment, a dramatically changing internal structure and a need to invest in skills led a global financial services company to engage North Star in identifying both technical communications competencies and behavioral competencies that would move the needle quickly for the team. With communications and marketing professionals placed in Europe, the Middle […]
